Reengineering

ActionMap techniques “played a key role in meeting aggressive schedules in a major marketing and sales development program aimed at a $30 million annual benefit” at Hunt-Wesson.

Bruce Bayless, VP Customer Marketing, Hunt-Wesson

Strategic Alignment and Direction  

ActionMap procedures “helped produce breakthrough results in strategic alignment and direction setting in a reengineering program for an 8000-location convenience store network” at Chevron.

Joe McKinney, Partner, CSC

Business Planning

“Jim Johnson worked with me to create a dynamic approach that I could follow to develop an effective detailed business plan for Museum Hue. His collaborative approach was crucial.  A key work product was an ActionMap diagram that clearly outlined Museum Hue’s current operations. Jim encouraged me to think about how to effectively advance my work and create better strategies for the organization. Jim also highlighted Museum Hue’s unique programming and provided ideas on ways we can grow and take advantage of other opportunities. Jim’s assistance and guidance will help take Museum Hue to the next level.”

Stephanie Cunningham, Creative Director, Museum Hue 

• Shared Understanding

Capture and show each person’s knowledge of the activity on

Maps are high quality models that show the cause and effect relationships of the activity.

• Agreement about Interests

Capture and share each person’s 

Evaluations are expressions of people’s interests, values and ideas with respect to the parts of the Map.

• Commitment to Take Action

Brainstorm, prioritize and assign 

Specific and immediately “do-able” actions that bring the group together in moving forward with the project.